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WhaleZ WhaleZ

We are WhaleZ

Communication for Sustainable Development!

Our Identity

An Egyptian consulting and communication agency dedicted for sustainable development.
While our focus is not exclusively on climate change, we approach all endeavors with a proactive and climate-conscious perspective, recognizing the urgency of environmental issues.

WhaleZ, our consultancy communication firm, is named to honor the profound ecological impact of whales and to reflect the climate-conscious ethos of Generation Z.
The 'Whale' in our name pays tribute to the awe-inspiring ecological role of whales in carbon sequestration. Over its lifespan, a great whale can absorb an average of 33 tons of CO2.
The 'Z' in WhaleZ represents Generation Z, a demographic known for its proactive stance on climate change. This generation's acute awareness and unwavering commitment to driving change are reflected in our consultancy's climate-conscious perspective.

10

years of sailing
for IMPACT!

Capabilities

I n n o v a t i o n &
S u s t a i n a b l e D e v e l o p m e n t

WhaleZ offers a diverse array of consulting services with a strong focus on social and environmental innovation. Our comprehensive services encompass strategic consulting, startup incubation, sustainability planning, and the development of innovative solutions for addressing social and environmental challenges. We specialize in providing tailored consulting services to international organizations, private sector entities, and governmental institutions, ensuring that our expertise meets the unique needs of each client.

C l i m a t e C h a n g e
A d a p t a t i o n

At WhaleZ, our focus is on developing beneficiary-focused models that deliver both social and environmental impact. Our expertise lies in crafting adaptation initiatives, managing their implementation, and scaling up current interventions. We are dedicated to infusing innovative and creative strategies into our work, ensuring that our solutions prioritize the well-being of beneficiaries while making a meaningful contribution to environmental sustainability.

E S G
R e p o r t i n g

WhaleZ is dedicated to providing comprehensive ESG (Environmental, Social, and Governance) reporting services, aiding organizations in effectively communicating their sustainability efforts and performance. Our approach involves meticulous data collection, analysis, and reporting, ensuring that our clients comply with ESG standards and regulations while effectively conveying their commitment to responsible and sustainable business practices.

A w a r e n e s s C a m p a i g n
& C o m m u n i c a t i o n

At WhaleZ, we specialize in conducting comprehensive awareness campaigns and communication strategies aimed at reaching a broad user base for maximum impact. As a one-stop shop, our services encompass the entire process, from conceptualizing the campaign to video production and widespread dissemination across various channels. Our objective is to ensure that our efforts effectively reach and engage a wide audience, facilitating a meaningful impact within the targeted community and beyond.

C i v i l S o c i e t y
C a p a c i t y B u l d i n g

WhaleZ is committed to supporting and enhancing the capabilities of civil society organizations. Our approach involves consolidating sub-sectors, including NGOs focused on specific issues, to foster collaboration and efficiency. Additionally, we are dedicated to building the capacity of civil society groups, empowering them to effectively communicate their work, develop business plans, raise funds for their initiatives, generate revenue, and scale up their activities. Through our tailored services, we aim to equip civil society organizations with the tools and knowledge needed to maximize their impact and achieve sustainable growth in their respective areas of focus.

W h a l e Z :
M o r e T h a n J u s t a C o n s u l t a n c y F i r m

WhaleZ stands out as more than a typical consultancy or communication firm; we are dedicated partners in steering the transformation towards a more equitable society. Our approach is unique and tailored, fueled by passion and driven by top-tier professionals to effectively serve our clients. We prioritize gender-sensitive strategies in every endeavor, recognizing the strength found in collaboration between men and women working together to achieve common objectives. Through our unwavering commitment to creativity and excellence, WhaleZ is steadfast in its mission to effect positive change, project by project.

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Shaping the Future through
Impact-Driven Initiatives

WhaleZ is not your typical consultancy firm. We are an amalgamation of change architects, impact investors, and zealous practitioners, all with a shared commitment to forge a long-lasting, positive imprint on the world. We are driven by the belief that the fusion of profit and purpose can ignite transformative change, a belief that forms the core of our vision.


Our role transcends offering advice and insights. We are active investors in a spectrum of initiatives, both for-profit and non-profit, that resonate with our mission. As practitioners, we craft new projects aimed at benefiting our society and planet. Our team explores potential innovative solutions to the world's most urgent issues, ready and eager to transform these solutions into reality.

Our dedication extends beyond mere consultation. We not only invest in but also implement practical solutions demanded by the ecosystem. Our ultimate goal is to nurture sustainable economic, environmental, and social development, with a pointed focus on climate change. We are convinced that with the right strategy, businesses can go beyond generating profits - they can truly make a difference.

At WhaleZ, we don't just watch change unfold; we are active participants. Our mission is to incite and steer change, to revolutionize industries and communities, and to construct a better, more sustainable future for everyone.

We love blue oceans!

Our proactive and climate-conscious perspective, combined with our diverse array of consulting services, enables us to help organizations discover and tap into untapped potential, propelling them towards new horizons of success by offering innovative and sustainable solutions that navigate uncharted territories.

Clickfunding

Imagine a world where your social media interactions could fuel positive change. That's the innovative concept behind Clickfunding, a unique fundraising model born from the social startup Bassita and now spearheaded by WhaleZ. The goal? To turn the social media engagement we all love into a powerful tool for social impact.

Here's how it works. Clickfunding uses the power of social media to bridge the gap between causes, sponsors, and internet users, creating a revolutionary way to fundraise. Every like, comment, share, or view on a Clickfunding campaign is transformed into points. These points then convert into real funding, provided by partnering NGOs and sponsors. The result? Every click contributes to a cause we care about.
In today's always-on digital world, Clickfunding aims to bring a sense of social responsibility to our online interactions. It's about making every click count, transforming our virtual actions into real-world impact.


The beauty of Clickfunding is its win-win-win approach. It benefits the NGOs by providing a novel funding method and increasing public awareness for their cause. Social media users contribute to societal change with a simple click. And sponsors gain visibility proportional to their contribution. This synergy strengthens community bonds and promotes social solidarity.

What makes Clickfunding truly innovative is its ground-breaking use of social media as a fundraising tool. We see it as the organic evolution of social media, where every click holds value and can make a tangible impact. To make this magic happen, we have developed a unique tracking system, Tech 4 Goods, that monitors every interaction on a campaign across multiple platforms, including Twitter, Instagram, Facebook, and YouTube.

Our stakeholders are diverse and key to our model. NGOs and International Organizations use Clickfunding to raise funds and awareness. Social media users, the 'web philanthropists', drive the campaign's success with their clicks. Private sector companies benefit from cause marketing, with their impact directly linked to social media KPIs.

To date, most of our engagement has come from young social media users aged 18-24 in Cairo, Egypt, with the direct beneficiaries mostly from Upper Egypt. The impact is two-pronged: Direct impact through funding that supports beneficiaries and an indirect impact by raising awareness for the cause and empowering the online community.

10

Successful Campaigns

750K

Raised to NGOs

12M

Social Media Engagements

Water for Life Campaign
One Click to Move Campaign
Share the Friendship
We Complete Eachother
Warmer Winterss
Warmer Winterss
Clickfunding Campaign for UNICEF

W a t e r f o r L I f e

This campaign entailed creating, developing, and implementing the most viral campaign online campaign in Egypt in 2016. It was created to support UNICEF to fund more water connections to people in Egypt. At the time, 1.5 homes in Egypt and 7 million people did not have access to clean water.

1000

Water Connections

50

Media Referances

2.2M

Views

100K

Shares

Watch Campaign Video
Clickfunding Campaign for HELM NGO

O n e C l i c k t o M o v e

This campaign was in collaboration with the local NGO ‘Helm’ and aimed to raise awareness about people with disabilities, their rights, and their particular needs. The campaign highlighted that education is a right for all, and thus should be accessible. It succeeded in making Cairo University more accessible for disabled students.

220

Raised to fulfill campaign objective

6M

Views

213K

Shares

Watch Campaign Video
Clickfunding Campaign for Safarni NGO

S h a r e t h e F r i e n d s h i p

This campaign was sponsored by International Organization for Migration (IOM Egypt) & l'Institut Francais en Egypte aiming to raise awareness about the importance of promoting cross-cultural integration and diversity while also helping award-winning Egyptian NGO Safarni fund-raising to run a year-long programme in the neighborhood of Ard El-Lewa.

+700K

Social Media Interactions

Watch Campaign Video
Clickfunding Campaign for IOM (UN Migration Agency)

W e C o m p l e t e E a c h o t h e r

This campaign was launched by The Embassy of Switzerland, with the support of the Ministries of Foreign Affairs and Youth and Sports, and in partnership with the International Organisation for Migration, to support the integration of migrants in Egypt with a focus on the economic benefits of migration. Directed by renowned director Sherif El Bendary, the campaign stars movie star Asser Yassin and depicts a social experiment seeking to illustrate that what unites people is stronger than their differences.

Watch Campaign Video
Clickfunding Campaign for Egyptian Food Bank NGO

W a r m e r W i n t e r s

This campaigned was launched to help the Egyptian food & clothing banks fund-raising for thier commitment to delivere trucks of food, clothes, and shelter supplies for 20,000 families spread across Egypt. The campaign video was featured by the beloved Egyptian actress Nelly Karim.

Watch Campaign Video
Awareness Campaign

S p e a k U p !

This campaign was launched with Egypt's ministries of investment and international cooperation, youth and sport, transportation, the national council for women, as well as the French Agence Francaise de developpement, Germany's GIZ, and USAID. The campaign video was released on TV and featured popular Egyptian actress Menna Shalaby and singer Hany Adel.

Watch Campaign Video
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Awards

LET’S SAIL TOGETHER


Contact

Let's sail together!

Office

5240 Abd El-Raheem Abd Allah, El Mokattam, Cairo, Egypt

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